Generative AI: AI Literacy

Artificial Intelligence has become an integral part of the business world, with Generative AI emerging as one of the most critical tools driving this transformation. However, this technology might appear complex and difficult to understand for many individuals. This training aims to equip participants with foundational AI literacy, helping you understand how to practically implement Generative AI in your everyday professional life. You will explore the essential features of popular tools such as ChatGPT, Gemini, Grok, and Claude, learn their advantages and disadvantages, and gain hands-on experience in effective text generation and prompt engineering.

What Topics Will Be Covered ?

1. What is Generative AI?

• We will clearly explain the basic concepts of Generative AI and how it functions.
• Demonstrate through practical examples how this technology is positioned in the business world and the transformations it enables.
• Provide simple, practical insights into how Generative AI can be integrated into daily business operations.

2. Introduction to Prompt Engineering

• Learn step-by-step how to write effective commands to communicate efficiently with AI.
• Utilize practical examples to understand techniques for creating better prompts and obtaining improved outcomes.

3. Popular Generative AI Tools: Comparison and Application

• Discover the core features and differences between popular tools like ChatGPT, Gemini, Grok, and Claude.
• Understand through examples which tools are more suitable for specific business needs.
• Engage in practical exercises involving the generation of text, visuals, and various content using these tools.

4. Business Applications of Generative AI

• Learn how to use AI tools effectively for different business applications such as report and presentation creation, note-taking, visual and video production, customer support system creation, project management, and educational content preparation.

5. Practical Workshop Activities

• Participants will work on individual or group projects using their chosen tools.
• Collaborate in group activities to share results and receive constructive feedback for improvement.
• Apply AI solutions to simple, real-world business problems to practice and reinforce learned skills.

6. Generative AI and Ethics

• Explore the ethical use of artificial intelligence through practical examples and guidelines.
• Discuss data privacy, copyright concerns, and practical suggestions for producing reliable content, emphasizing essential considerations.

What Will You Gain ?

• Understand the fundamental principles and business applications of Generative AI.
• Develop analytical skills to assess the strengths and weaknesses of popular AI tools such as ChatGPT, Gemini, Grok, and Claude.
• Obtain practical experience in effective prompt writing and AI-driven content creation.
• Discover practical applications such as report and presentation creation, meeting note-taking, visual and video production, customer support systems, project management, and educational content preparation using various AI tools.
• Gain fundamental awareness regarding the ethical and responsible use of AI technologies.

Who Should Attend ?

• Professionals looking to improve their business processes using Generative AI tools.
• Individuals working in marketing, content creation, project management, and product development.
• Any corporate employees seeking foundational knowledge of artificial intelligence.